ABOUT N.Y.D. SPORTS
N.Y.D. Sports is a fan engagement company that uses live sports to bring people together.
We create unique FAN-tasy Experiences for venues, communities, and brands.
Powered by our signature In-house fantasy sports format, N.Y.D. Sports turns watch parties, tailgates, community events, brand activations, and online groups into experiences where fans do more than watch:
They MEET, GREET & COMPETE!
And our promise is simple:
WE GET EVERYBODY INVOLVED!
MEET THE COMMISSIONER

JEFF KELLY
Founder & Commissioner, N.Y.D. Sports
N.Y.D. Sports was created from a simple belief: sports are better when everybody has a reason to get involved.
With a background in recreation, events, sports operations, and fantasy sports, Jeff brings together the structure of a commissioner, the energy of a host, and the mindset of an engagement strategist.
Through N.Y.D. Sports, Jeff helps clients turn ordinary game days into FAN-tasy Experiences where people Meet. Greet. Compete. and stay connected throughout the season.
BACKGROUND
-
Recreation, events, and sports management
-
Fantasy sports operations
-
Live community engagement
-
Hosted sports experiences
-
Venue, community, and brand activations
WHY N.Y.D. SPORTS EXISTS
Sports naturally bring people into the same room. N.Y.D. Sports gives them a reason to interact.
We create the structure, competition, and hosting that turn fans into participants.